What Does The Customer Need To Gain?
The entire reason for considering any type of educational enrichment is to benefit the customer in the end. This means the sole purpose of a custom e-learning program is to solve a particular problem. Before you spend money on an educational product, define exactly what this problem is, why it exists, and what the solutions are.
For example, say that you run a donut shop and the customers are upset that they never receive the perfectly round delicacies they feel they should. Is this because the girl at the counter can't tell the donut wasn't round, is it the bakers fault for not making them correctly, or is it an equipment failure? Let's suppose it is the baker's inexperience -- yelling at the girl working the counter is only a temporary solution. To be the most effective, these programs need to get right at the root of the problem.
What Style Of Custom E-learning Will Work The Best?
Going through the entire process in a program waters down the information needed to solve the main problem and forces those taking the course to sort through the information. Simply presenting a long list of facts on a nice background isn't going to work either. The educational solution needs to balance facts with explanation in order to end up with a program that is engaging and informative at the same time. Another concept you may consider is that many people learn better when they have to solve the problems themselves rather than having someone stand at the front of the room and preach.
Is This The Best Option For The Organization?
Businesses often find this a difficult question to answer. The worth of a customer can be priceless. The solution to a problem also has costs, so everyone will eventually have to make a choice. Is the problem costing you more or less than the solution? If you will be spending thousands on an extensive custom e-learning program that will save you an estimated one hundred dollars per year, chances are it isn't going to be worth it. However, if your plans move your business in that direction, it may be very worth your while. Is education really the answer? Is another solution more beneficial for everyone?
Custom e-learning cannot be successful unless it solves the right problems and has some way of measuring its success. These vital answers are rarely clear-cut. However, they will ensure your organization, employees, and customers receive the results needed to follow a successful path.
Christine O'Kelly is an author for the e-learning providers at NogginLabs. They are able to create custom e-learning solutions for their clients that not only get attention, but also help the learner retain and recall information quickly and easily.
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